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Meta-approved Tech Provider

WhatsApp CRM and team inbox

Every message.
Every cost.
Nothing hidden.

RelayPlus is the WhatsApp CRM that estimates what a broadcast costs before you send it, shows what it actually cost after, and records which agent or automation touched every conversation.

Book a demo Try it free
No card required to trial · Connect your number with Meta's Embedded Signup · Cancel any time
Broadcast cost, before send
3,428 recipients · marketing
$100.78
Cost after the send
estimate $100.78 · actual $100.43
✓
Answering their customers on RelayPlus
Meta Tech Provider

Approved by Meta.

Meta has reviewed RelayPlus and approved us as a Tech Provider on the WhatsApp Business Platform. Your number connects to Meta’s Cloud API directly, not through a reseller.

Connect inside RelayPlus
Meta’s own Embedded Signup runs in the app. There are no API keys to copy and no forms to email.
Your account stays yours
The WhatsApp Business Account, number and templates stay in your Meta Business portfolio. If you leave, they go with you.
Meta’s prices, shown up front
Template charges are estimated from Meta’s published rates, and we show the estimate before you send.
Everything in one place

Six tools your team stops paying for separately.

A shared inbox, a contact database, campaign sending, automation, reporting and a developer API, all built as one product, so a conversation carries its history, its consent and its cost wherever it goes.

Unified team inbox

Every WhatsApp, Instagram and Facebook thread in one queue, with the 24-hour window counting down in plain sight.

Assignment, @mentions and internal notes
Window timer and template fallback when it closes
Unresolved, Mine and Mentions views, plus filters
Learn more

Contacts with consent built in

A real customer database, where every record carries proof of how and when they opted in.

Custom attributes and lifecycle stages
Live segments that update as people qualify
Import with a consent declaration on the record

Campaigns priced before send

Build a broadcast, see its estimated cost at Meta's rates and who is excluded, then decide.

Marketing and utility templates, with text or media headers
Quick-reply, URL, call and copy-code buttons
Paced sending that pauses itself if failures spike
Learn more

Automation that answers for you

Keyword replies, rules and flows that answer for you and hand the thread to a person when they can't.

Visual canvas with per-node drop-off overlay
Code view: the same flow as editable text
Buttons, lists and questions that branch on the answer
Learn more

Your systems, connected

Send templates, sync contacts and hear back when customers reply, all from your own code, a script or an MCP client like Claude.

REST API with scoped keys and idempotency
Signed webhooks with retries and replay
An MCP server for Claude, Cursor and other agents

Reporting that names the cost

Spend by category, campaign and country, estimate against actual, and your team's response times.

Agent performance and response times
Cost by country, category and campaign
Response and resolution times, in business hours
Channels

Four channels. One inbox.

WhatsApp, Instagram and Facebook, connected through Meta directly, plus web chat on your own website. Meta has approved us as a Tech Provider, so there is no reseller in between. Every channel lands in the same queue with the channel shown on each thread, so one team answers all four.

Instagram and Messenger inbox

WhatsApp Business
Live · Tech Provider

Templates, interactive buttons and lists, media and quoted replies on the Cloud API. Multiple numbers per workspace, each with its own display name and quality rating.

TemplatesButtonsMediaQuality rating24h window
Instagram
Live

Direct messages, replies and media, all landing in the same queue, with the 24-hour reply window shown just as it is for WhatsApp.

DMsPhotos & videoVoice notes24h window
Facebook
Live

Messenger conversations from your Page, with media and utility templates to reopen a closed window, so paid and organic messages reach the same agent.

Messenger DMsMediaUtility templates
Web chat
Live

A chat widget for your own website, in English or Arabic. Visitors send messages and files, get your replies by email if they leave an address, and can continue the conversation on WhatsApp.

Website widgetPre-chat formFilesEmail repliesContinue on WhatsApp
Connectors

Your store, your payments and your ads, wired into the inbox.

Orders, payment links, shipping updates and your WhatsApp catalog sit beside the conversation, and chats from your website and your ads land in the same inbox.

Store and payment connectors

Orders from your store

Shopify, Salla, WooCommerce and Zid bring orders into RelayPlus, each linked to the customer’s contact by the phone number on the order.

Shopify also syncs products and customers
New orders, status changes and payments can start an automation
Learn more

Payment links in the chat

Send a payment link in a WhatsApp conversation through Tap, MyFatoorah, Moyasar, Tabby or Tamara, and see when it is paid.

“Payment received” can start an automation
A rule or a flow can send a payment link too

Order and shipping updates

Rules on order, payment and shipment events can message the customer on WhatsApp.

Store shipments from Shopify, Salla and Zid
WooCommerce shipments through a tracking plugin
Triggers for shipped, out for delivery and delivered

WhatsApp catalog and carts

Send your WhatsApp catalog in a chat. A customer’s cart becomes an order in RelayPlus.

A payment link or cash on delivery, offered automatically
Stock checked before the reply
Orders built and sent by agents

Web chat on your website

A chat widget for your website, with its conversations in the same inbox as WhatsApp, Instagram and Messenger.

Visitors can continue the chat on WhatsApp

Ads and tracked links

See which click-to-WhatsApp ad or tracked link started each conversation.

Click-to-WhatsApp ad attribution
Tracked links with QR codes
Rules that start on an ad or a tracked link
What a send really costs

You should never be surprised by a WhatsApp bill.

Meta charges per delivered message, and the rate depends on the category and the recipient's country. We estimate a broadcast's cost before you press send, and show the actual next to every broadcast after.

Example at Meta's US marketing rate
$122.89
4,180 recipients · marketing
0%
Markup on Meta’s rates
By default Meta bills you directly, at its own rates. We make money on the subscription, not on your sending volume.
$0.0294
Estimate, then actual
Every broadcast shows what it was estimated to cost, what it actually cost, and why the two differ.
24h
Window always visible
The 24-hour window counts down in the conversation header, so your team knows when only an approved template can still reach the customer.
Live
Alerts before it costs you
A quality drop, a disconnected number or a low wallet raises an alert in the app as soon as Meta reports it.
Automation

Build the flow by dragging. Or by writing it.

Drag nodes and wire them together on a canvas, then flip to the code view and the same flow is written out as text: every node, every setting, every branch. Edit either side; they stay in sync.

Trigger on what happens
A keyword, a first message, a reopened thread, no reply for N hours, a tag or status change, or a webhook from your own stack.
Branch on real data
Conditions read contact attributes, tags, lifecycle stage, consent, language and whether the 24-hour window is open.
Hand over cleanly
A rule can hand the thread to a person or team, and the automation history sits beside the conversation.
See where people drop
The canvas overlays entry and exit counts on every node, so a broken step is obvious instead of theoretical.
Open the flow builder →
In sync
Trigger1,204 in
Keyword · "order"
Any channel
Buttons1,110 shown
Track an order / Talk to us
Two quick replies
Ask a question980 answered
Your order number?
Waits for a reply
HTTP request968 calls
Look up order
Calls your own API
Send message968 sent
Your order is {{r.status}}
Personalised from the API response
4 channels
One inbox for all of them
WhatsApp, Instagram, Messenger and web chat in a single queue, with the channel always visible.
7 roles
Permissions that hide what you cannot use
From org owner to finance admin. Enforced by the server, not just the interface.
24 months
Retention, enforced
Conversations older than 24 months are deleted on schedule, as our privacy policy says.
RTL
Arabic is a first-class language
The interface ships in English and Arabic (right-to-left throughout), with Hijri holidays in business hours.
Plans

One plan price. Meta’s own rates for messages.

Each plan is a flat monthly price for your workspace, with users included. Meta bills your messages to your WhatsApp Business Account directly, at Meta’s own rates, so the subscription is what you pay us.

Growth
For a small team answering every message themselves.
$48 / month
3 users included · billed monthly · cancel any time
Get started
WhatsApp, Instagram and Messenger in one inbox
Unlimited templates
Campaigns with the cost estimated before you send
Keyword and rule automation
Segments and custom attributes
Email support
Recommended
Business
For teams that route, automate and report.
$104 / month
5 users included · $27 per extra user a month · billed monthly
Get started
Everything in Growth
Flow builder, with a text view of the same flow
Teams and routing rules
Cost analytics by country, category and campaign
Public API, signed webhooks and an MCP server
Priority support
Enterprise
For larger teams that need more users.
Custom
Annual contract · from 25 users
Talk to us
Everything in Business
Users priced for the size of your team
Help moving your numbers and data over
Priority support

Prices are in US dollars and exclude applicable taxes.

Compare plans and how Meta bills messages

Messages are billed by Meta
Meta charges per delivered message, by category and the recipient’s country. Since 1 October 2026, replies inside the 24-hour window that are not templates are charged too, after the first 1,000 a month for each business phone number. By default Meta bills your WhatsApp Business Account directly, so keep a payment method in Meta’s Billing Hub; RelayPlus estimates a campaign’s cost before you send it.
See Meta's rates
The full list

Everything RelayPlus does, in one list.

No asterisks and no "contact us for details". If it is on this list it exists in the product today.

Questions people actually ask

You need a phone number you control and a Meta Business account. We walk you through Meta’s Embedded Signup inside RelayPlus, with no Meta support ticket and no reseller. If your number is on another provider today, talk to us before you move it.

Connect your number today.
Send your first campaign tomorrow.

Plans from $48 a month with three users included. Start on your own, or book a 30-minute demo first. And if you ever decide to leave, there is an export button that actually works.

Get started Book a 30-minute demo